Spotify and Merlin Announce Licensing Agreement for Fan-Made Covers and Remixes
Key takeaways
- Spotify and Merlin's new licensing agreement will create new revenue streams for participating artists and enhance the music discovery experience for listeners.
- 777 million users
- 300 million subscribers
- 184 markets
What happened
Spotify and Merlin announced a new licensing agreement for Spotify's upcoming fan-made covers and remixing tool.
Why it matters
The agreement will give listeners a new way to engage with music from participating artists and songwriters, and will create an additional revenue stream for participating artists.
Short-term and longer-term
Short-term. The agreement is a positive catalyst for Spotify's growth in the music streaming market, but it also carries risks, such as increased competition from other streaming services.
Longer-term. The agreement will create new revenue streams for participating artists and enhance the music discovery experience for listeners, driving growth in Spotify's music streaming business.